One of the most special things about indoor rock climbing is its ability to introduce someone to the sport in a place where climbing isn’t already woven into the cultural fabric. Stop any person in your gym, and I’d bet a substantial sum that climbing means more to them than just a... Continue Reading
CWA Summit
All the things you need to know about the CWA Summit!
The indoor climbing industry's premier event, the Climbing Wall Summit, is held once a year in varying locations. We regularly post updates, press releases, interviews, and more!
The Seattle area has been steeped in indoor climbing history. Indeed, being the birthplace of indoor climbing in America, and having numerous climbing gyms in the metro area of almost four million, it’s the perfect case study to discuss market differentiation. As the next CWA Summit... Continue Reading
Getting started with diversity, equity, and inclusion initiatives in your gym can be difficult. There is so much to learn, so much good you can do, and equally, so many things that can potentially not go in your favor. This cannot be a reason for the industry to not face it, however. We must... Continue Reading