CWA Blog

Starting and maintaining a business, as well as expanding a brand, can be challenging enough in an ordinary business landscape. Now, during a global pandemic, to evolve your business model can seem daunting and confusing, maybe even dire. But the best-laid plans for a business are the plans that... Continue Reading

During a recent CWA Community Call, our members discussed some of the problems and solutions around hosting in-person climbing competitions and events. Getting back to large group gatherings is far off in many areas of the world, but we still need to provide a sense of community and fun for... Continue Reading

The timeline for more federal coronavirus stimulus in the US has been delayed for at least a month, but there is still some chance that we will see legislation passed before November 3. A lot of the public discussion around stimulus pertains to unemployment benefits and Economic Impact Payments,... Continue Reading

On September 2 and 3, 2020 the CWA hosted the Survive & Thrive Workshop, its first-ever all virtual workshop. The event was built to give gym owners and senior leadership a framework for success during COVID. 150 people from over 25 states and 3 countries, including more than 40 different... Continue Reading

It is quite common for the customer service team of a climbing gym to wear multiple hats; performing the roles of front desk staff, retail, communications, floor patrol, and now—public health and safety officers. As climbing gyms and fitness facilities have rolled out reopening plans,... Continue Reading

As COVID-19 threatens the health of our global community, climbing gyms across the world are facing challenges unlike any we’ve seen before. As climbing gyms begin to reopen, operations cannot be business as usual. In this time of uncertainty and change, the indoor climbing industry has... Continue Reading

Since climbing gyms have begun reopening this summer, gym owners and managers across the country have been bracing themselves for what feels inevitable: the news that someone who’s recently climbed at their facility has tested positive for COVID-19. It’s a tough situation, and... Continue Reading

Developing anti-racist businesses, organizations, philanthropic ventures and so on, requires considerable long-term investments in labor and education. The nature of working towards a future without racism is complex, nuanced, place-specific, and emergent (ever-evolving). Companies that have... Continue Reading

Climbing gyms in many parts of the US have begun to reopen or are making plans to. The policies that gyms have created around occupancy, sanitation, and personal protective equipment are great guidelines for users. However, returning to running youth programming while keeping young climbers and... Continue Reading

The following is a letter written by the Climbing Wall Association to Members of Congress regarding COVID-19. The letter recommends the passage of high-priority financial relief measures that would help address the threat the ongoing pandemic poses to small businesses, including climbing gyms. A... Continue Reading

While shaping the CWA's Roadmap to Reopening, we’ve been monitoring the various guidance that has come from many states, counties, provinces, and countries in response to COVID-19. We’ve also been speaking to a lot of gym owners and operators and surveying the industry to gain insight... Continue Reading

As the months continue to pass, it is increasingly evident that our climbing industry is not likely to return to ‘normal’. For some, this might signal sadness and loss. For others, an opportunity has presented itself to finally address and change some very real and damaging aspects of... Continue Reading