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A Climbing Business Blog

The Climbing Wall Association's blog is a place for indoor climbing professionals to find useful and relevant information from industry and business experts. Stay on top of best practices, thought leadership, and trends by subscribing to our newsletter!

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The Impact of H.R. 6201 “Families First Coronavirus Response Act” on Indoor Climbing Gyms

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The Impact of H.R. 6201 “Families First Coronavirus Response Act” on Indoor Climbing Gyms

On March 18th Congress passed the Coronavirus Response Act. In this bill there is assistance for you and your employees. Here’s a brief overview of some of the key laws that you will need to pay attention to. Emergency Paid Sick Leave Act If you have fewer than 500 employees, you must now... Continue Reading

03/20/2020


6 Tips for Collecting Member Feedback

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6 Tips for Collecting Member Feedback

Your members represent so much more than just your facility’s earnings. They’re the lifeblood of your gym’s community. Still, many facilities don’t yet have a robust strategy for capturing feedback from customers and members. There’s a lot you can learn from your... Continue Reading

03/9/2020


Comfort, Progress, and Challenge in Routesetting

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Comfort, Progress, and Challenge in Routesetting

As routesetting continues to develop as a profession and a career, it’s becoming an increasingly important part of modern gyms. With that role comes increased pressure on the quality of setting and the experience of climbers. But the goals of routesetting aren’t always easy to balance... Continue Reading

03/9/2020


CWA’s Public Policy Agenda: Protecting Our Sport

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CWA’s Public Policy Agenda: Protecting Our Sport

If you are a gym owner or operator, chances are you have been approached by a representative of a government agency in your state at one time or another, and informed that the agency has begun, or is about to begin, a licensing and inspection scheme involving your operation. This article will... Continue Reading

02/17/2020


Activities for Adult Meetup Programs

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Activities for Adult Meetup Programs

Climbing gyms are in the midst of expanding program offerings to ensure that their members’ needs are being met: fitness classes, climbing skill clinics, and community events, among other offerings. A popular addition to these client services is member meetups for adults, usually structured... Continue Reading

02/17/2020


5 Marketing Techniques Every Gym Can Do

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5 Marketing Techniques Every Gym Can Do

What are the most successful gyms in the country doing? Sure, they’re using top-notch routesetters and keeping their programming fresh. But they’re also marketing their facilities in a way that makes them stand out from the crowd—something that becomes increasingly important as... Continue Reading

02/4/2020


Member Spotlight: DynoClimb

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Member Spotlight: DynoClimb

Outdoor climbing opportunities in Florida are few and far between, but new climbing gyms in the region are finding strong markets to serve. Centralized between Daytona Beach and Orlando, DynoClimb, a gym in DeLand, opened its doors in the fall of 2019 and is already making waves. This 10,000 sq.... Continue Reading

02/4/2020


Reel Plastic: A Film Fest by and for the People

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Reel Plastic: A Film Fest by and for the People

Posted By Laura Allured, Tuesday, January 21, 2020 The Reel Rock film festival has become a staple of the climbing community – an annual opportunity to see fresh films featuring some of the most accomplished climbers on the planet. As Reel Rock has grown in popularity, so... Continue Reading

01/21/2020


Long Term Athlete Development: From Good to Great in Climbing

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Long Term Athlete Development: From Good to Great in Climbing

With the Olympics now entertaining climbing as a competitive sport worthy of being an ongoing part of the games, many young climbers have far greater dreams than those who came before them. Now youth can dream of podiums, medals, and national flags. Social media is bringing the best of the best... Continue Reading

01/21/2020


Nurturing Connections: A Gym Owner’s Experience at CWA Meetings San Francisco

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Nurturing Connections: A Gym Owner’s Experience at CWA Meetings San Francisco

A few months ago, the CWA held a professional development event at the Planet Granite in San Francisco – part of the CWA Meetings regional events program. As the owner of a brand-new gym trying to figure out how to be a gym owner, routesetter, and instructor all at the same time, I was... Continue Reading

01/8/2020


Self-Care for Routesetters (and Anyone Experiencing Burnout)

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Self-Care for Routesetters (and Anyone Experiencing Burnout)

Routesetters can work in many different scenarios – part or full time in a gym, setting for comps, freelancing for private clients, they can travel or stay in the same location or a combination of all those scenarios. The dynamic nature of the work can have routesetters juggling a lot... Continue Reading

01/2/2020


Interview with an Unclipped Auto Belay Accident Survivor

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Interview with an Unclipped Auto Belay Accident Survivor

Helen Cassidy of The Climbing Academy, a UK-based chain of climbing gyms, reached out to us to share the story of Sam, an experienced climber who recently took a fall from an unclipped auto belay. While Sam was very lucky to walk away from the accident with her life, the impacts of this... Continue Reading

12/13/2019