Join
Contact

Thrive

A Climbing Business Blog

The Climbing Wall Association's blog is a place for indoor climbing professionals to find useful and relevant information from industry and business experts. Stay on top of best practices, thought leadership, and trends by subscribing to our newsletter!

subscribe

Thrive Thrive : Association News Thrive : Industry News

Making Your Gym More Inclusive - Adaptive Climbing Edition

Thrive

,
Making Your Gym More Inclusive - Adaptive Climbing Edition

Many climbing gyms across the country have moved well into their reopening plans. We’ve begun to see programs like youth teams and adult classes return to the gym, even if they do look a little different than before. Several gyms have restarted their adaptive climbing programs and events... Continue Reading

10/28/2020


How Coronavirus Changed Retail, and What I’ve Learned in the Past Six Months

Thrive

,
How Coronavirus Changed Retail, and What I’ve Learned in the Past Six Months

COVID-19 has required an incredible amount of flexibility and adaptation in all of our lives, inside of the climbing gym and out. Like many other industries, climbing gym retail has taken a hit this year, but it’s not all bad news. Based on data from a convenience sample of three gyms that... Continue Reading

10/6/2020


How to Create Business Plans That Move, Support, and Adapt

Thrive

,
How to Create Business Plans That Move, Support, and Adapt

Starting and maintaining a business, as well as expanding a brand, can be challenging enough in an ordinary business landscape. Now, during a global pandemic, to evolve your business model can seem daunting and confusing, maybe even dire. But the best-laid plans for a business are the plans that... Continue Reading

09/22/2020


What do in-person events look like during the pandemic recovery?

Thrive

,
What do in-person events look like during the pandemic recovery?

During a recent CWA Community Call, our members discussed some of the problems and solutions around hosting in-person climbing competitions and events. Getting back to large group gatherings is far off in many areas of the world, but we still need to provide a sense of community and fun for... Continue Reading

09/22/2020


Maneuvering Through COVID-19 with CARE

Thrive

,
Maneuvering Through COVID-19 with CARE

The pandemic was a shock to the climbing industry. In addition to other disruptions to daily life, gym closures have been devastating to the entire industry. It’s clear that the path forward cannot be the same one previously taken. A new path forward has to be forged. The Climbing Wall... Continue Reading

09/22/2020


Is More Stimulus Coming?

Thrive

,
Is More Stimulus Coming?

The timeline for more federal coronavirus stimulus in the US has been delayed for at least a month, but there is still some chance that we will see legislation passed before November 3. A lot of the public discussion around stimulus pertains to unemployment benefits and Economic Impact Payments,... Continue Reading

09/15/2020


Fostering Connection and Inspiration at the Survive & Thrive Workshop

Thrive

,
Fostering Connection and Inspiration at the Survive & Thrive Workshop

On September 2 and 3, 2020 the CWA hosted the Survive & Thrive Workshop, its first-ever all virtual workshop. The event was built to give gym owners and senior leadership a framework for success during COVID. 150 people from over 25 states and 3 countries, including more than 40 different... Continue Reading

by Laura Allured
09/15/2020


Communication Strategies for Mask Requirements

Thrive

,
Communication Strategies for Mask Requirements

It is quite common for the customer service team of a climbing gym to wear multiple hats; performing the roles of front desk staff, retail, communications, floor patrol, and now—public health and safety officers. As climbing gyms and fitness facilities have rolled out reopening plans,... Continue Reading

09/11/2020


How to Plan Activities for Groups and Teams During COVID

Thrive

,
How to Plan Activities for Groups and Teams During COVID

As COVID-19 threatens the health of our global community, climbing gyms across the world are facing challenges unlike any we’ve seen before. As climbing gyms begin to reopen, operations cannot be business as usual. In this time of uncertainty and change, the indoor climbing industry has... Continue Reading

08/17/2020


What happens when someone at my gym tests positive?

Thrive

,
What happens when someone at my gym tests positive?

Since climbing gyms have begun reopening this summer, gym owners and managers across the country have been bracing themselves for what feels inevitable: the news that someone who’s recently climbed at their facility has tested positive for COVID-19. It’s a tough situation, and... Continue Reading

08/17/2020


Projecting Anti-Racism: Asking for Free Labor

Thrive

,
Projecting Anti-Racism: Asking for Free Labor

Developing anti-racist businesses, organizations, philanthropic ventures and so on, requires considerable long-term investments in labor and education. The nature of working towards a future without racism is complex, nuanced, place-specific, and emergent (ever-evolving). Companies that have... Continue Reading

07/16/2020


Considerations for Returning to Youth Programming

Thrive

,
Considerations for Returning to Youth Programming

Climbing gyms in many parts of the US have begun to reopen or are making plans to. The policies that gyms have created around occupancy, sanitation, and personal protective equipment are great guidelines for users. However, returning to running youth programming while keeping young climbers and... Continue Reading

07/15/2020